a php developer weblog

blog Closed!
calin view of the web development world

2005/12/15

adsense tip: section targeting

@ 08:50 AM (34 months, 8 days ago)
Here's an Adsense tip i found sometimes yesterday browsing my daily dozens of blogs reading list. So far I know, the adsense crawler reads the current webpage completely, relates it to the global website keywords it is on, and then finds close related ads from adwords to be sent back to adsense. With Section Targeting, it appears that you can "direct the focus" of the content crawler on given content, instead of letting it choose the text it considers relevant. It involves just surrounding the relevant text with some HTML comments; relevant for the adsense crawler. More information available in the adsense section targeting help pages.
This could help with blog advertisment, where adsense is quite popular ; at least until YPN comes out worldwide. However the two weeks they say the crawler needs to adapt are not that encouraging.
I think the full story is this interesting performancing.com's article: google teaches bloggers how to rank.